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To Get Paid What You're Worth, Stand Out in a Small Industry Situate yourself as the "big fish" to see your leads grow.

By Scott Oldford

Opinions expressed by Entrepreneur contributors are their own.

In this video, Entrepreneur Network partner Scott Oldford talks about how being the big fish in a small pond can help you get paid what you're worth.

In order to get paid what you're worth, consider taking tactics that are working on a large scale and applying them to a smaller market. By creating leads and targeting to a small number of people, you can establish yourself as an influencer in a narrower than average market. It can be a great advantage to be recognizable to a select number of people, since you will be thought of as a leading voice in the industry -- or, as Oldford puts it, a big fish in a small pond

Click the video to hear more about being an industry authority and getting paid your worth.

Related: The One Thing More Entrepreneurs Should Trust More Over Their Instincts

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Scott Oldford

Entrepreneur Leadership Network® Contributor

Mentor, Advisor & Investor for Online Entrepreneurs

Scott Oldford has helped build and scale countless 6, 7 & 8-figure online businesses in the education, certification, coaching, consulting and courses niche.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

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